Deciding Where To Publish
It is important, where appropriate, to agree as early as possible on the target peer-reviewed journal to submit the manuscript output from a Delphi study. This will help reduce the time to publication as the output can be tailored to that journal’s guideline requirements from the outset. Having a clear publication plan can also help when organising subsequent communication activities. For example, is there a specific symposium that you want to present the information? This will therefore inform the deadlines required throughout the publication development phase of the project and any deliverable phases (for example if a symposium requires a separate abstract before the full manuscript can be published).
When selecting the target peer-reviewed journal it is advised to target a high-impact journal as this often provides a broader readership, thereby increasing the impact of the key messages from a project. However, if the journal readership is not part of your target audience, it is better to pursue publication in a journal that better represents the intended audience.
Campaigning The Output
Once a study using the Delphi method has been delivered and the primary output has been published, the evidence can be used as a reference for a variety of other communication materials, which can be tailored towards different audiences to drive the implementation of the key messages.